I told the client I used AI and this is what happened

I told the client I used AI and this is what happened

I finished a visual concept presentation for a client. Images from Midjourney, copy from Claude, AI-validated flows. Before the meeting I had to decide: to say or not to say I used AI.

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How I use Claude to synthesize user research

How I use Claude to synthesize user research

I always hated synthesizing research. Reading hours of transcriptions looking for patterns is exhausting. I discovered that Claude completely changes that equation without replacing human analysis.

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AI does not need junior designers but they need AI

AI does not need junior designers but they need AI

Someone asked me if I would hire a junior designer today. The honest answer is not simple because AI eliminated the tasks where juniors were trained. The ladder broke and nobody is building a new one.

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Design systems in the age of AI

Design systems in the age of AI

I spent years building design systems for financial companies. When AI started generating complete interfaces in seconds the first thing I thought was not how pretty but how chaotic.

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Figma is not what it used to be and that is fine

Figma is not what it used to be and that is fine

My process in Figma no longer looks like it did a year ago. AI slipped into every step of the workflow and what used to be a canvas is now an orchestrator where everything comes together.

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The week I felt AI was better than me

The week I felt AI was better than me

It was a Tuesday. I was working on a visual proposal and in a three-line prompt I generated something that looked better than mine. Not slightly better. Much better. That is how the hardest week of my design career began.

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One Year with AI: Open Letter to Designers

One Year with AI: Open Letter to Designers

One year ago I started this journey. Today I write to all designers who are still doubting, fearing, or ignoring AI. Not to convince them. To share what I saw from the other side.

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